Rest
04 Feb 2010
Hot Car, Cool Shine.
Following the success of Autoglym’s custom car national advertising campaign, I was delighted to be commissioned to produce the latest shots for the follow up adverts.
I used direct lighting, balanced with reflective highlights to emphasise the sheen and depth of colour in the paintwork. This highlighted not only the quality of finish that the product can achieve but also the unique qualities of the car.
The feedback received so far has been great and as always I'll look forward to seeing the final campaign in print.